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Aardvark Marketing Consultants | Great blogs & vlogs win Aardvark Marketing UK Content Creator Award

Great blogs & vlogs win Aardvark Marketing UK Content Creator Award

Aardvark Marketing Consultants have been recognised by Corporate Vision Magazine for their contribution to the world of blogs and video blogs as great Content Creators 2019. As we continue through the 21st century the trend of people turning to content creation as a means of making a living continues to grow. From YouTubers to Bloggers, […]

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Aardvark Marketing Consultants | How full is your stress bucket?

How full is your ‘stress bucket’?

I had the good fortune to attend a “Mental health in the workplace” seminar earlier this week.  Of the many interesting facts and ideas shared with the audience, one particularly resonated with me.  The speakers from Mental Health UK talked about the concept of a stress bucket.  You can find more information on their website  […]

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Aardvark Marketing Consultants | Aardvark Marketing win prestigious Technology Innovator award for 4th year running

Aardvark Marketing win prestigious Technology Innovator award for 4th year running.

Aardvark Marketing Consultants are again winners of a prestigious Technology Innovator award, this year for Best Social Media & Content Marketing Providers and the Excellence in Outsourced Marketing Solutions award. The company have been selected because of their consistent track record, delivering a superior marketing service that delights and retains long-term clients from start-ups and […]

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Meet our co-sponsor, Ian Smith, Chair at Bishop Fleming

We are proud to be sponsoring Mark Smith in his Mental Health Marathon as he takes on the Cambodian jungle later in the year. We are also delighted to be supporting Mark alongside some truly outstanding people… Today I met a remarkable man. Ian Smith is chair of Bishop Fleming, the accountancy firm that has […]

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Meet our co-sponsor, Gary Jones, MD of Glevum

We are proud to be sponsoring Mark Smith in his Mental Health Marathon as he takes on the Cambodian jungle later in the year. We are also delighted to be supporting Mark alongside some truly outstanding people. The first of which is Gary Jones… Gary Jones has a simple business philosophy: whenever he bumps into […]

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Mental Health Seminars – practical help for you and your business

We are proud to be sponsoring Mark Smith in his Mental Health Marathon to raise £25,000 for Mental Health UK. Come and join us at the Mental Health Seminars! With everyone becoming more aware of the prevalence of mental health issues amongst our family, friends and colleagues, it’s important that we all understand how to […]

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Do you know your numbers?

One of the most frequently asked questions about running marketing campaigns, is "how many names do I need to put in?" Well that depends... We start with a number of names and we feed them through our multi-touch campaign, producing at the end a certain number of customers. In the beginning, if we have never [...]

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What you put in…

It's the quality of the data that you put in that determines how effective your touch program is. You could have the best touch program on the world, but if you fill it full of suspects who are in the wrong geographical area or are outside your budget, or entirely off-profile your conversion rate will [...]

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Delivering a great multi-touch campaign

A multi-touch campaign requires thought. In reality everything requires thought, but sometimes when we are busy it is all too easy to simply think "that'll do." Going too far the other way doesn't work either. Getting stuck in the "it has to be perfect" mentality can cause paralysis. The advantage about working with us, is [...]

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Aardvark Marketing Consultants | It's easy to confuse our 'rational' brains

It’s easy to confuse our ‘rational’ brains

I spent a few hours today testing a virtual reality (VR) experience that has been built for one of our clients for a major trade show this summer by a specialist company in Birmingham. The project is highly confidential at the moment, but if you would like to know more, please contact me. Prior to […]

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