One of the things that we hear when we discuss marketing with different people, from different industries is this: “but you don’t know anything about my industry.” This may very well be true, though we have worked across an impressive range of industries over the year. But the real answer to this is it doesn’t matter.
Frost and Sullivan, the well-known and respected research agency, produced a global report in 2015 which found that no matter what your business was like, large or small, local, national or international, profit or charitable, every business had basically the same 5 challenges with their marketing. Our problems, which we tend to be quite possessive of, it turns out are universal.
This actually works in our favour. Because we know that all businesses face the same challenges, we know where to start with their marketing problems. We understand what is required to meet the challenges head on, and how to implement changes that will ensure that these challenges are being met. If the challenges were unique to each business, we would not be able to tackle problems using our tried and tested marketing methods, which we know to be successful on a range of diverse businesses. We can use the knowledge we have gained from different industries and apply it to your industry, all because of the universal nature of our marketing challenges.
If you are struggling with your marketing, take a look a our marketing manager service. This provides you with outsourced marketing delivered by knowledgeable professionals, so that you can be confident that your marketing is being carried out regularly and consistently. We measure and monitor your marketing, so that we can hone your marketing to suit you.
If you would like to learn more about marketing manager, why not contact us today to arrange your meeting? Call us now on 01905 885 285
Or to learn more about the universal challenges facing us, watch the video below.